Goldmedal is Associate Gold Sponsor of 2022 T20 Asia Cup
Goldmedal was the Associate Gold sponsor of the T20 Asia Cup 2022 tournament played in Dubai and Sharjah. The tournament had six teams competing for the cup which included India, Pakistan, Sri Lanka, Bangladesh, Afghanistan and another team amongst UAE, Kuwait, Hong Kong and Singapore. The Goldmedal brand enjoyed a prominent presence on the ground as part of this association. Along with a presence on the pitch map, the brand was also visible on the perimeter boards, the sight screen, and on various presentation backdrops.
Speaking on the association with this marquee tournament, Mr. Kishan Jain, Director, Goldmedal Electricals, said: “Team India is on a roll and everyone is looking forward to
some amazing contests. As the Gold sponsor, we are excited by the possibilities that this tournament offers as every match will be keenly watched across the world. As a pan-Indian brand, we believe that T20 cricket has a unique unifying force which will helps us in connecting our brand with the cricket-loving people of the country.”
The Gold association will mark Goldmedal’s first sponsorship of a major international cricket tournament. Earlier, Goldmedal were the title sponsor of the T20 series between India and West Indies in July 2022. Goldmedal was also the official ‘Powered By sponsor’ of the ODI series between the two teams and the official ‘Power Partner’ of the India-Ireland T20 series held in June end. Mr. Kishan Jain mentioned that Goldmedal is keen to have a long-term association with Indian cricket.